"The report of my death was an exaggeration," according to Mark Twain, and the same might be said of print media - newspapers, magazines, professional journals, trade publications, etc. While they no longer share a monopoly on information distribution, they have something no electronic media has yet to replicate - an emotional connection to the past and long lasting impressions of personal experiences that add meaning to the experience of reading.

More than a framed article about your company hanging in a reception area, print media still carry the weight of credibility and authority that no other media enjoy. Those News Clips are independent verification of the claims you make and validation of the reputation you've built.

Electronic media are taking a huge bite out of the print market share, but even in the age of newspaper bankruptcies, people still "take the paper." They read it over Sunday morning coffee or in the waiting area of the airport and talk about it with their friends - even comment on their Facebook pages about what they read.

But who has the budget to pay for the subscriptions of staff to find all of that? Media Intel does.

Extra! Extra! Read all about it!

As paper and electronic versions of publications try to maximize their potential readership, they often create print and Web content that are exclusive to each edition. Reading one or the other isn't enough. And some papers don't even have a Web site.

As a result of Media Intel's large client base, we know about and have access to media other services missed by their Google-based, Web-only searches. Choose from:

Local publications Regional publications National publications International publications

Daily newspapers Weekly/bi-weekly and monthly newspapers Consumer magazines Trade publications Professional Journals

Media Intel will create custom searches for specific topics in specific geographic regions. If you are going to launch your company overseas, a short-term review of media mentions for your industry as a way to get a sense of local perspectives can be scheduled for a seasonal date range. Interviews with and other mentions of your staff can be on-going searches. There's no limit to our search capability.

The Virtual In-Box

Having an 8 1/2 x 11 print out of a News Clip for sales reps to share with prospective customers might be all you need. But if you're building an archive of materials as a way to prove the vales of your company for a future sale, electronic copies might be more beneficial.

Media Intel will work with you to identify and deliver your News Clips.

• PDF format News clips are archived in your portal for twelve (12 ) months while the analysis data of each News Clip is archived the length of your subscription
• Download News Clips to your server
• Customizable folder system (organize by topic, industry, competitors, etc.)
• Advanced search system for finding and retrieving Web Clips from the database